Success Stories
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Stepstone
StepStone decided to launch their campaign in coworking spaces throughout Germany. By doing so, FRAMEN was able to place the campaign right at the heart of their business audience.
14
M
Impressions
6
Weeks
Campaign venues
Gyms, Coworking, Fueling Stations
BVG
During the transportation turnaround in 2022, BVG developed a campaign around the 9-Euro ticket. People who were not previously part of the company's daily target audience, were the specific focus.
380
M
Impressions
4
Weeks
Campaign venues
Fueling Stations
ProColombia
PROCOLOMBIA decided to promote their campaign not only on social media but also on DOOH screens with FRAMEN, that focuses on the right context. To achieve exactly that it ran in premium locations across Europe in Germany, UK, France and Spain.
3
M
Impressions
7
Weeks
Campaign venues
Coworking Spaces, Gyms, Banks
Bumpee
This hyper focused campaign played in Berlin only in coworking spaces. There you usually interested in products that boost networking, making them the ideal audience for bumpee's product.
95
K
Impressions
2
Weeks
Campaign venues
Coworking Spaces
Visit Malta
Visit Malta wanted to target the right people who might be interested in flying to Malta. The best way to do this was to place the campaign where Visit Malta's target group is located.
940
K
Impressions
4
Weeks
Campaign venues
Coworking Spaces, Gyms
Cavalry
Cavalry Ventures launched their first NFT Collection. The campaign ran in Germany, UK, Ireland and Spain. By targeting early adopters and tech-savvy people, coworking spaces provided the perfect environment for promoting products or services.
6
M
Impressions
9
Weeks
Campaign venues
Coworking Spaces
Clanq
The objective of Clanq’s first campaign was to increase awareness of their company and products, which would be aimed at a young target group.
200
K
Impressions
4
Weeks
Campaign venues
Grocery, Fueling Stations, Mall
JOBS.sh
To raise awareness the target group was active professionals, i.e. sportsmen and women in fitness centres in the business area. This specific target group was reached by running the campaign from Mon-Fri 6:00 - 9:00 & 12:00 - 14:00 and 17:00 - 20:00
300
K
Impressions
4
Weeks
Campaign venues
Gyms
Pitch.com
Pitch.com's DOOH campaign was implemented in selected coworking spaces to target teams looking for innovative collaboration solutions. The campaign aimed to emphasise the benefits of Pitch.com as a platform for presentations and teamwork.
100
K
Impressions
1
Weeks
Campaign venues
Coworking Spaces
Bundesministerium für Gesundheit (BMG)
The campaign was implemented in various doctors' offices and healthcare facilities to inform patients about Long Covid and its potential effects. The campaign aims to raise awareness, explain risk factors and provide resources to support patients.
9
M
Impressions
3
Weeks
Campaign venues
Doctor's Offices
Tinder
Tinder's campaign in fitness centres was designed to appeal to young singles and motivate them to lead an active lifestyle and use the Tinder platform. They chose the fitness environment to deliver a targeted and engaging message.
1.9
M
Impressions
2
Weeks
Campaign venues
Gyms
Pizza Hut Melts
Pizza Hut used DOOH for the product launch of Melts. Optimised advertising material was created for the various locations. The Work-Melts-Balance appeals to hungry co-workers in the office during lunch time.
8
M
Impressions
6
Weeks
Campaign venues
CoWorking Spaces, Fueling Stations, Universities, Hotels
Samsung
Empowering entrepreneurs, Samsung's December-January campaign showcased its latest phone's innovation in French coworking spaces. Emphasizing its seamless functionality, ideal for entrepreneurs, the ads strategically reached this target audience.
6.1
M
Impressions
65
Weeks
Campaign venues
Coworking Spaces
Babbel
In London gyms, Babbel's campaign on 250 screens connected language coaching with fitness training, captivating 810k sports enthusiasts in 2 weeks and encouraging them to try the transformative experience of Babbel's personalized language coaching.
810
K
Impressions
2
Weeks
Campaign venues
Gyms
Perrier Energize
In Paris's WeWork offices, Perrier energize campaign lit up 186 screens, inspiring professionals to power through the day with energy. 1.5M impressions in 2 weeks fueled motivation and productivity.
1.5
M
Impressions
2
Weeks
Campaign venues
Coworking Spaces
Amex
In a week, AMEX's vibrant campaign lit up WeWork hubs across Germany, garnering 1.4M impressions and 397k spots on FRAMEN screens. From Berlin to Cologne, it spoke to business professionals, igniting curiosity and financial aspirations.
1.4
M
Impressions
1
Weeks
Campaign venues
Coworking Spaces
Freedent
In just 2 weeks, the Freedent campaign flourished across Parisian coworking spaces. Tailored for the business, freelance, and executive crowd, the ad presenting Freedent chewing gum as the refreshing solution to regain inspiration and energy.
3.6
M
Impressions
2
Weeks
Campaign venues
Coworking Spaces
Amundi
Strategically placed in gyms and upscale fitness centers across German cities, it reached high-revenue individuals—its prime audience. Elevator placements in offices further amplified visibility and potential interest in their services.
2.4
M
Impressions
8
Weeks
Campaign venues
Gyms
Qonto
The campaign ran exclusively in Berlin's coworking spaces. These spaces attracted the perfect audience—high-revenue individuals, executives, freelancers, and decision-makers, primed for their service.
1.8
M
Impressions
7
Weeks
Campaign venues
Coworking Spaces
Lego
LEGO's campaign captivated major German cities, spanning coworking spaces, gyms, and hotels. Strategically timed during holiday seasons in 2022 and 2023, it effectively reached parents and adults inclined to purchase toys for children.
7.8
M
Impressions
52
Weeks
Campaign venues
Coworking Spaces, Gyms, Hotels
HP
Engaging business travelers at heart, HP's latest campaign sparks intrigue. It delves into working from remote locations, resonating with globetrotting professionals. Spanning airports, offices, coworking spaces, and hotels across Germany.
467
K
Impressions
1
Weeks
Campaign venues
Airports, Office Buildings, Coworking Spaces, Hotels
Nespresso
Nespresso's Black Friday campaign ran only 2 days. It effectively targeted audiences in coworking spaces, appealing to entrepreneurs, freelancers, digital nomads, and executives aged 22-49 inclined to purchase the product.
923
K
Impressions
1
Weeks
Campaign venues
Coworking Spaces
Sage
Spanning a year in key German cities—Berlin, Frankfurt, Munich, and Cologne—SAGE's campaign resonated with high-achievers: executives, freelancers, and students likely to use the cloud software. With a 50k budget, it gained over 4.5M impressions.
4.5
M
Impressions
52
Weeks
Campaign venues
Coworking Spaces, Office Buildings, Mall