Berlin, 11.01.2024 — FRAMEN is announcing the launch of its latest feature on their platform: the Studio tool. This feature simplifies campaign creation with an intuitive interface that allows users without extensive design experience or a big budget to create marketing and advertising materials directly on the FRAMEN dashboard.
Key features to break boundaries
Content Creation on the fast lane for everyone
Studio allows advertisers to bring their creative visions to life directly in the FRAMEN Ads Manager, eliminating the need for external design resources. It offers an intuitive and easily understandable interface that allows even marketing professionals without extensive design knowledge or a big budget to create advertising materials.
It is also a valuable asset to Screen Providers because content, promotions and other announcements can be created within the tool and seamlessly integrated into playlists in real-time. This functionality is particularly advantageous for businesses with frequently-changing offers, such as hotels with varying spa schedules, allowing them to keep guests informed with up-to-the-minute updates.
Dimitri Gärtner, CEO and co-founder of FRAMEN, commented on the launch: "Studio represents a significant leap forward in streamlining the creative process for our users. Now marketers, screen providers and content creators alike can enjoy a seamless and intuitive tool to bring their ideas to life with efficiency and impact."
This collaborative feature extends to content creators utilizing FRAMEN Screens, providing a platform for them to seamlessly share their creative content. As FRAMEN continues to evolve, these initiatives underscore the commitment to fostering a dynamic and collaborative environment for all users.
Beta version kick off
FRAMEN is actively engaged in ongoing testing with their clients to enhance the platform, addressing bugs and refining the user experience. Looking ahead, the company has ambitious plans, including potential integrations with prominent stock websites and artificial intelligence applications. In line with their emphasis on community engagement, FRAMEN wants to encourage users to contribute by eventually sharing their templates with the broader community.
“This beta version of Studio is just the beginning of this useful tool. We are constantly improving our products to engage our communities even more and are looking forward to future versions of this new feature,” Dimitri adds. Studio demonstrates FRAMEN’s commitment to empowering businesses of all sizes with digital advertising solutions. For more information on Studio and its capabilities, view our tutorial or log in to the tool directly in the Ads Manager or Screen Manager.
FRAMEN is the intelligent DOOH platform that transforms screens into engaging environments. Seamlessly integrating content, targeted advertising and real-time information, it uses smart technology and data-driven precision to display on screens in premium locations such as coworking spaces, gyms and hotels. Creating value for both audiences and venue partners. FRAMEN is a content distribution platform for screens in semi-public spaces. This media tech scale-up enables content playback on all standard screens in commercially utilized areas. Through FRAMEN, advertisers and location providers can connect and share relevant content with their target audiences.
Using the FRAMEN Ads Manager, advertisers can programmatically book, launch, and manage campaigns in minutes, while also evaluating performance in real-time. Simultaneously, location operators can monetise their screens through the provision of content using the FRAMEN Screen Manager. With FRAMEN you reach the right people at the right moment, making public digital media more impactful, dynamic and effortless.With the FRAMEN Ads Manager, advertisers can programmatically book and launch campaigns within minutes, as well as manage and evaluate their performance in real time. At the same time, location providers can monetize screens through content offers using the FRAMEN ScreenManager.
FRAMEN was founded in 2018 and is headquartered in Berlin. The company currently operates in 32 countries and employs nearly 100 people. FRAMEN is headquartered in Berlin and was founded in 2018 by Magdalena Pusch, Dimitri Gärtner, Alexander Gärtner and Sveatoslav Podobischi.
For more information, visit www.framen.com
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